GEN-AI

Why AI-Driven Conversations Are the Missing Link Between Product Discovery and Checkout

The Problem: Why Customers Drop Off Before Checkout Shoppers don’t abandon carts only because of price or distractions. More often, they leave because they can’t find what they need, don’t get timely answers, or struggle with poor product discovery experiences. Here’s what happens in most e-commerce journeys: This disconnect between intent and experience leads to lost revenue, poor […]

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Choosing the Right Database for Retrieval Augmentation Generation (RAG): Vector vs. Graph 

In the era of Large Language Models (LLMs), the search for generating responses with relevance has led to the emergence of Retrieval Augmented Generation (RAG). As LLMs are trained on large amounts of data available in the public domain until a specific date, this poses two problems: One is that it won’t be able to

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